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Construction Marketing

Marketing strategies for construction companies—branding, lead generation, digital marketing and winning more profitable projects.

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    10 Marketing Tips for Business Growth

    Any business is all about getting and keeping customers.
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    How to Construct the Right Advertising Message

    Turn missed leads into results with a message that hits your customers’ pain points
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  • Digital marketing sales funnel illustration
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    Strategies for Effective Construction Sales

    Seven steps to securing leads, return customers, & more revenue
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  • Business professional selecting qualified candidates
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    Construction Sales Is a Numbers Game

    How a structured plan can help contractors build a stronger pipeline & win more profitable work
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    Make the Right Impression

    What do your marketing materials tell customers about your company?
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    Steps to Increase Your Construction Company’s Web Presence

    Online marketing efforts have become even more important to contractors in an increasingly competitive environment.
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    5 Ways to Turn Website Visitors into Leads

    Convert your website’s visitors into sales.
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    Help, We Need Construction Work

    George Hedley helps you with your construction business’ problem finding construction work.
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    Win More Construction Contracts at Your Price

    This is the ninth in our 2009 series, “Earn More, Work Less.” Every construction company business owner wants to charge a higher price for his services and products. And especially today, I’m sure you are looking for the magic ingredient that will give you more jobs at your price. But why should customers award your company a contract?In this tough economy, there are less jobs to bid and more competition. Many of your competitors are pricing jobs lower than their costs. They are trying to keep their doors open and crews busy, hoping something good happens soon. Ask yourself this question: Why should customers award your company construction contracts at your price or higher than your competitors? It Is What It Is The new economic…
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    Mastering the Basics of Internet Marketing

    Improve your construction business by mastering the basics of internet marketing.
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    Online Marketing Strategies for Contractors

    Here’s an inconvenient little fact that has been researched and verified to death: The average buyer only buys after being “touched” seven times.
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    Mining Your Most Overlooked Asset

    “Yes Joe, I already KNOW I need to go back to my existing client list.”
    Read More →: Mining Your Most Overlooked Asset

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