Briggs & Stratton Strengthens Partnership with Baja SAE

MILWAUKEE, Wis. (June 15, 2017) – Briggs & Stratton Commercial Power continues to strengthen its longstanding relationship with SAE International and the Baja Collegiate Design Competition. The company has been the exclusive provider of engines for Baja SAE since the program began. This year marks the first time teams were provided a 10-gross-horsepower Vanguard commercial engine.

Briggs & Stratton has sponsored the event since 1976 when Frederick P. Stratton Jr. partnered with SAE to provide dependable engines for the new Baja Collegiate Design Series. The event has since expanded to include about 2,000 active university programs around the world. In addition to providing Vanguard engines, Briggs & Stratton provides technical and engine expertise.

“Briggs and Stratton is continually seeking to improve the industries where our customers work. One way to do this is by providing opportunities for future innovators and industry leaders,” said Jim Cross, marketing manager, Briggs & Stratton Commercial Power. “Baja SAE aligns perfectly with this goal and is a rewarding way to invest in the next generation.”

The competitions also incorporate planning and manufacturing tasks associated with the introduction of a new product line to the consumer recreational vehicle market. The main objective is to develop a viable production model to be selected by a fictitious firm. Each year, international engineering, automotive and racing companies attend the highly competitive events to recruit top engineering students.

This year’s Baja SAE Collegiate Design Series competitions were held in Gorman, California; Pittsburg, Kansas; and Peoria, Illinois.  

For more information, visit Briggs & Stratton.